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Purina’s Paws for the Planet Program Creates Eco-Impact at the Toronto Humane Society

Purina’s Paws for the Planet Program Creates Eco-Impact at the Toronto Humane Society

June 14, 2014

Animals at the Toronto Humane Society will be spending more time outside this summer thanks to the Paws for the Planet initiative, a program established by Purina and Evergreen to create a better, greener world for people and their pets. Communities across the country are pitching in to create safe and sustainable spaces for shelter animals to enjoy while they wait for their forever homes.

The Toronto Humane Society (THS) was the fourth of seven shelters across Canada to receive the green treatment as Purina and Evergreen joined together to renovate the renowned shelter that has been helping animals for decades. Last year, Paws for the Planet visited five shelters across Canada, including Toronto, where the team created a rooftop garden with a variety of animal-friendly plants.

This year the team picked up where they left off by renovating the outdoor dog park. “Although we try to walk our dogs for about 90 minutes each day, we also want them to have time to play,” says Barbara Steinhoff, Executive Director of the THS. “We’re so excited that the Paws for the Planet program is back this year to renovate our dog park to allow them safe off-leash time.”

The team planted trees along the fence line to keep pets away from outside distractions and provide shade, and built play structures and a ‘dog boardwalk’.

“Outdoor green spaces are so important for animals,” says Stephanie Deotto, Shopper Marketing Manager, Nestlé Purina PetCare. “We’re thrilled to help create a space where the dogs can be dogs. Purina is proud be driving this program that is enriching the lives of pets across Canada by creating safer, playful and more eco-conscious green spaces.”

Canadians can join the initiative and learn how to reduce their pet’s eco-paw print by visiting www.pawsfortheplanet.ca. They can also enter the contest online to win one of three $5000 backyard makeovers to create more green space at home to enjoy with their pets. With every contest entry, Purina will donate $5 (up to a maximum of $50,000) to Evergreen’s Stewardship and Restoration/Urban Ecology program to engage people in creating, restoring and stewarding accessible public green spaces across Canada.